Thursday, January 14th, 2010
Avatar, technologically groundbreaking but storyline standard, features the Na’vi people; aliens that are drawing accusations of racism due to character design involving tribal/ethnic elements. The film’s art direction is unequivocally beautiful—it immerses the audience into a world in which everything glows when poked, and air jellyfish can detect pure hearts. Peace and harmony abound until the humans arrive, because the blue cat-people are an unrealistic construct.
Avatar, the best moneymaking scheme since The Titanic, hit theaters several weeks ago and is still at the top of the box office. (This may be in part because 3d and Imax tickets cost more. I viewed the 3d version, and everyone in line in front of me complained of the price to the ticket seller (which he greatly enjoyed). Raising the price for escapism in a down economy is a dangerous move, yet somehow, it just might pay off for James Cameron.) (more…)
Tags: Review
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